Evil Genius has teamed up with its sister firm, Bayline Partners in Boston to offer a new breed of Search engine visibility.  You show up on page one or its FREE!
A caveat before we even begin.  While I hope this article entertains and informs you, its ultimate purpose is to pitch a new service my [...]

This article is going to be about Accelerating the Tipping Point. If you remember, one of the things we discussed in the Introduction Phase was targeting the innovators, early-adopters, and influencers. In this phase, we are going to start to leverage those relationships to help pass our message to the mass market.

Some strategies for marketing a new company when the original parent company has a horrible reputation.

I’m over Twitter. Don’t get me wrong – I still have it, I’m still collecting followers, and I still throw up a new tweet when I write an article. But other than that, the twetals have fallen off the twose.

Don’t need a business plan? Think again. This tutorial shows you how to create your own one page business plan in less than 30 minutes.

If there is one universal thing that plagues small businesses, it’s finding and motivating employees. In this article, I share a recent discussion with a friend who is looking to grow her own law firm, and some tips and tricks I have learned along the way.

Welcome to the new Evil Genius Interactive, now located beach-side in Sarasota, Florida. 
EGI is now leaner, meaner and more focused than ever on helping small businesses plan and realize their unique marketing and strategic goals. 
Click the Video for a 2 minute overview of our portfolio!

When I started looking at the stimulus package, I imagined having a conversation with a 10 y.o. about it. As an MBA, how would I explain it simply and what questions would they ask?